Sunday, November 24, 2013

Need Help With Social Media Marketing? Read These Tips


Marketing through social media is one of the hottest trends among modern businesses. Every day thousands more jump on the Twitter and Facebook bandwagon. The phenomenon is attracting the attention of businesses, and it’s worthy of your attention, too. Keep reading if you want to discover some useful tips for harnessing the power of social media in your own marketing.


Create a new blog entry as often as you can as well at regular intervals. Adding the new content on a regular schedule will allow your readers to know when to check back. This can be seen in people’s willingness to subscribe to newspapers and periodicals. So, make sure you are consistent to encourage more returning visitors.



Tip Put a Facebook “like” button somewhere on the homepage of your website. This box lets people LIKE you on Facebook.


Commit yourself to building a strong relationship with your customer base, if that is the type of relationship you want. A well-designed social media marketing strategy will allow your business to drive sales through its interactions with customers. To establish rapport with your target market, you should take the initiative to make the first move. The customers and followers should help lead the conversations from that point.


A guest blog is a very valuable component to add to your site. Both of these methods will help drive traffic to your site. Be certain your guest blogging agreements include provisions for back links back to your website. Also, afford your guest bloggers a similar courtesy. You will likely get more visits to your blog and your site doing this.



Tip Don’t be afraid to get help with your marketing. This is a huge market and there are consultants and designers who are more than capable of setting up a social media strategy and web for you.


Guest Blog


You should add a tag if you are posting on Twitter. You can find tags after the number signal (#). This way, any updates you make will show up in group subscriber feeds. Thus, you need to pay careful attention to the tags you use so that your postings get to the people who want to see them.



Tip You need to understand your audience in order to figure out how to market on social media networks. Research why some people use social networks and find out the types of content they want to see.


Consider writing a guest blog or allowing a popular blogger in your niche market to guest blog on your site. Any way you look at it here, you can potentially increase your base. If you are serving as a guest blogger elsewhere, be certain that you get backlinks in return. Also, allow any of your own guest bloggers the same accommodation. Followers of that blog are sure to visit your posting and also your site.


While social networking sites generally adopt a very casual tone, you should nonetheless manage your page with professional and respectful content. Approach your communication with a personal, yet professional tone. Avoid responding to negative or argumentative posts and delete posts and comments you find offensive. Always create profile in your own name to have a personal page.



Tip Don’t be too rigid when determining your posting guidelines. Try to incorporate a lot of posts if you are beginning a new campaign to keep people informed.


When you post on your social media site, be humble. No matter the size or reputation of your company, arrogant or boastful posts will not be taken well. Remember that the customers come first: if you are satisfied with your results, thank your customers for it. Without your customers, your brand is nothing more than a name.


A great way to get more followers on social media is to offer exclusive discounts and coupons to people who follow or like your page. Your customers will enjoy having access to limited offers and will be more likely to buy something from you.



Tip Be patient when using social media. You have to build trust in confidence in your business with visitors.


Successful social media marketing require you to respond to comments in a timely and professional manner. The same thing goes for reviews. Responding to feedback can create a resounding success if you do it, and an abject failure if you don’t, so it’s critical that you stay on top of this. It is particularly important that you respond to negative reviews and comments. If you leave these posts alone, you could potentially harm your reputation. Responding to negative comments immediately can help demonstrate your commitment to customer service, and help your reputation.


Leverage your social media profiles to advertise any specials you are running. People will be more likely to find you on Facebook if they have access to more content and can get better discounts. Anything that draws people to your site in a positive way is a plus, but getting more people there is only half the battle. You still have to work to keep them coming back.



Tip Read about social networking. You likely have a social Facebook page right now, but it is important to remember that a professional page is a different animal.


This article details several approaches for incorporating social media into your business. If you can apply the advice you have read throughout this article, you can begin to increase your profits by increasing your online presence. The effort put into your business will give you exposure to many new buyers, which could, in return, increase your sales and profits.


Consider using a service to help streamline management of your Twitter account. Their offerings vary, but by and large they will follow your followers, and un-follow those who do not show interest over a certain time frame. This can be an effective management tool to increase your interaction with the people who are the most valuable to your business.



Tip Always take the time to look over your Facebook content or Twitter post for errors before you hit the submit button. You need to keep up a professional reputation! Particular abbreviations are acceptable for tweets, but be mindful about their application.


Mathew Rings

CEO & Founder DBL07 Consulting &

Website Design Hawaii,Web Design Columbia SC. A web design company focusing on custom website development, web presence management, SEO Search Engine Optimization and mobile website development

@DBL07Consulting

Columbia SC
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Web Design Hawaii

Web Design Columbia SC


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via DBL07 Web Design Columbia SC http://www.dblO7.com/need-help-with-social-media-marketing-read-these-tips/+DBL07Consulting @DBL07Consulting #DBL07 http://www.DBL07.co/ Mathew Rings CEO & Founder DBL07 Consulting & Website Design Hawaii,Web Design Columbia SC. A web design company focusing on custom website development, web presence management, SEO Search Engine Optimization and mobile website development. @DBL07Consulting

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