Wednesday, November 27, 2013

Get Your Business Trending And Your Customers Buzzing Using Social Media


If you are not pleased with your monthly statistics, think about starting a social media marketing campaign. You will be amazed at how much this small change can make a positive difference. Not only is social media an easily available format, it costs very little, and it has the capability of reaching a potentially massive audience. The following paragraphs cover a number of the fundamentals you need to know before embarking on this journey.


Each blog post should include an option to share the content on Facebook or another social media site. Your readers will be able to share your content with their friends easily. This means that more people will be able to access your blog and, in turn, those visitors may purchase your products or services.



Tip Converse with your customers. Many businesses don’t understand that in many cases, customers leave negative feedback to try to get an issue resolved or talk about a common problem with the company’s products.


Create a new blog entry as often as you can as well at regular intervals. With fresh and relevant content people will keep eagerly checking back in. This has been proven with newspaper and magazine subscriptions. Being consistent is the best thing you can do to get visitors to return to your page.


Make sure you invite as many people as possible to come join your social networking pages. Even if they do not use your niche they can share it with people that do.



Tip Adjust your Twitter profile settings to ensure that all of your business posts are automatically tweeted. You can also link to quality blog posts from other bloggers which match the topic of your feed.


If Twitter is one of the components of your social media marketing plan, come up with tweets that are detailed and discuss different things. You can give tweets ranging from business related to even just acknowledging your fans. Mixing both fun and factual tweets together will keep your audience focused on your feed.


Post on Twitter as frequently as possible. Twitter is about volume: you will still need to post quality content but you also need to post it often. Keep posts short so that you can make several posts about one event.



Tip Take some time to research the available options when marketing with social media methods. Know how each social networking website is different in order to make the most of each one.


Put a Facebook share button at the top of your blog posts. This will allow your blog’s readers to share the post with others. The number of people that have access to your blog greatly increases, and this translates into more visitors who may utilize your services or buy your products.


Utilize tags when you post on Twitter. Using hash tags makes your updates immediately available to your followers. Figure out a way to cater to your audience and you should see big difference in your success levels.



Tip A great idea is to have your blog show up on your LinkedIn profile page with a blog feed application. After the article gets posted, it will show up as updated in the LinkedIN profile.


Provide special offers to your followers. Offer customers something exclusive that is unavailable elsewhere. You could organize contests, give out free prizes, or offer rewards to your best customers. You could also try offering an exclusive offer or item for your fans instead. You can even make announcements and post them to your social media site.


One technique that many social media marketers use is advertising with strange images that have been heavily Photoshopped. This makes a lot of sense, as a visitor is more likely to wonder what is up with the ad and click it. When someone is drawn to one of your ads they tend to check out your business and from there they may be interested with what you have to offer.



Tip If you offer existing followers discounts and coupons for your products, it will entice new people to become your followers, too. You’ll make your customers feel special when they get exclusive discounts and this will increase your sales.


Social Media Marketing


Be patient. People have to trust you and the product that you are selling to them. Just slow down and win them over one at a time. After a while, you will see your customer list begin to grow.



Tip Keep an eye on all of your competitors. Pay your rivals’ social media profiles a visit to see what brings them success and what is not well-received.


You need to get started right away with social media marketing whether you feel prepared or not. You can learn as you go, and you will eventually find your voice. Research the social media marketing techniques that your competitors are using, and model your plan after theirs until you determine what strategies best suit your business and the needs of your customers. Look at how they’ve designed and filled their profiles and read through their regular posts.


Being short and to the point can be an effective way to give people information using social media. People are likely to read and remember information that is offered in a compact package. They are also likely to pass easier to read messages on to others. Use images wisely to break up large blocks of text or eliminate the need for some copy altogether.



Tip If you are thinking about creating a Facebook page for business promotion, take a little time to look at the pages of other businesses in your niche. Use their pages to get ideas of how to make your own distinctive mark on this platform.


A store-front that is user-friendly can be made using social media marketing. Along with your personal website, you can also make a Facebook store. Those who use Facebook often wander around the site and can look through your product selection and make purchases without leaving Facebook. With a Facebook-oriented storefront, you do not have to worry about pulling users to your primary site, and they can stay where they are most comfortable.


Don’t post too frequently when marketing your business on social media sites. As a general rule, you should limit your posts to three a day or fewer. Studies show that customers are annoyed by incessant updates to business social media sites. Restrict yourself to no more than three posts you believe your customers will find helpful and call it quits for the day.



Tip When blogging for your business on a social media website, update your entries frequently. It is easier to post frequently if you do so on a set schedule.


Clearly, it’s not hard at all to launch a marketing campaign using social media. Once you decide to partake this undergoing, continually educating yourself about the trends and methods will carry you even farther. You will only see a return on this type of marketing with consistent effort, so follow the above advice and schedule time to update your profiles regularly.


Catch users’ eye with a bold and catchy headline. Many times, on social media sites, the headline is all people see when you post. Make the headline so intriguing that it can’t be ignored. When you have a good headline it can make all of the difference when it comes to being ignored or noticed.



Tip You want to be sure to put a Facebook “Like” box on your blog, so they do not have to leave your site to do this. They will tend to choose to do it because it will be easier that way.


Mathew Rings

CEO & Founder DBL07 Consulting &

Website Design Hawaii,Web Design Columbia SC. A web design company focusing on custom website development, web presence management, SEO Search Engine Optimization and mobile website development

@DBL07Consulting

Columbia SC
Carolina Destination Weddings

Web Design Hawaii

Web Design Columbia SC


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via DBL07 Web Design Columbia SC http://www.dblO7.com/get-your-business-trending-and-your-customers-buzzing-using-social-media/+DBL07Consulting @DBL07Consulting #DBL07 http://www.DBL07.co/ Mathew Rings CEO & Founder DBL07 Consulting & Website Design Hawaii,Web Design Columbia SC. A web design company focusing on custom website development, web presence management, SEO Search Engine Optimization and mobile website development. @DBL07Consulting

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