Tuesday, November 26, 2013

Marketing With Email Simplified With These Easy Pointers



Tip Do you want to be known as a spammer? Sending out unwanted marketing emails to individuals who don’t want them will get your email marketing messages marked as spam. This is terrible for your business’s reputation and might even get your IP address blocked by some ISPs.


This article has a variety of tips to help you learn how to use e-mail marketing more effectively. Many people are not sure how to increase the number of subscribers to their marketing with email list, but this article can help you find out how to go about doing so to meet your goals.



Tip Design your email around a single specific message. You do not want your customers to become bored or overwhelmed by the amount of content in your marketing email.


Every email should contain one clear message. You don’t want to bore or overwhelm your customers with too much content in the emails you send out. Pick a message and keep your point and focus clear. Audiences are sure to appreciate your willingness to limit the message to just the most relevant material.



Tip Prior to contacting any of your customers through email, you should always get their permission to do so. People generally see unwanted emails like spam and delete or ignore them without taking the time to read them.


Do not send emails encouraging people to ‘buy now’. [REMOVE] This is a very repeatitive way to go about things and you may be considered a spammer and lose a lot of customers. Customers are aware that you want them to buy your products, so take the time to establish a strong relationship with them. Show them special deals or great products you have, but do it in a professional, helpful way. They will like this and will likely purchase from you.



Tip Avoid using too many graphics in your marketing newsletters. Many email clients don’t allow images to load, so sending a highly graphic-dependent message is useless, as many of your subscribers will be unable to make sense of it.


Use consistency in your message. Your emails should use the same logo and colors. Use a clear and legible font style. Eventually, people will begin to recognize your emails, and they’ll pay closer attention to them. Familiarity is extremely important in any business, especially marketing with email.



Tip You email marketing program will be more effective if you offer your customers many options. Tell the subscribers you have how many messages they’re going to get and when to expect them.


Ensure you have the permission from the customer if you are going to send them any emails. Sending spam emails is the surest way to make sure that your subsequent emails will be ignored and unwanted. Some may dislike unwanted emails so much, they decide to no longer buy from you or work with you.



Tip Give your customer a clear choice to opt in to your email marketing, and an easy way to opt out, in order to build customer confidence. If you fail to do this, you will destroy the trust of your existing customers and generate negative word of mouth.


With everything that you learned in the above article, you have the necessary tools to know how to succeed in email promoting. So now that you have an understanding, the only thing left to do is apply these tips to your own marketing with email campaigns.


Mathew Rings

CEO & Founder DBL07

Web Design Hawaii,Web Design Columbia SC a web design company focusing on custom website development, web presence management, and mobile website development. @DBL07Consulting


The post Marketing With Email Simplified With These Easy Pointers appeared first on DBL07 Web Design Columbia SC.






via DBL07 Web Design Columbia SC http://www.dblO7.com/marketing-with-email-simplified-with-these-easy-pointers/+DBL07Consulting @DBL07Consulting #DBL07 http://www.DBL07.co/ Mathew Rings CEO & Founder DBL07 Consulting & Website Design Hawaii,Web Design Columbia SC. A web design company focusing on custom website development, web presence management, SEO Search Engine Optimization and mobile website development. @DBL07Consulting

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