Saturday, October 12, 2013

Social Media Marketing Strategies For Small Business



Tip Be sure to link all of your social media sites to one another for the best results. Make it easy for your viewers and readers to find you on Twitter, see your YouTube videos and follow your Facebook page.


Many people visit social media sites multiple times a day. Many people log on to preferred sites several times throughout the day. So, how can you tap into this massive potential audience? You can learn how, beginning with the tips in this article.



Tip Put a “like” link for Facebook on your blog. This easily allows your users to “like” your blog on Facebook and help market for you.


When it comes to social media marketing the right way, it’s all about the titles. It doesn’t matter where you’re leaving a post, you should focus on the right type of title. Whenever your titles draw in people, you stand a better chance of convincing people to go the places you want.


Social Media Marketing



Tip Don’t just try to sell product on your social media feeds. Post a link or a story from other people that has to do with you niche or industry.


Prior to using social media marketing, you should research and develop a strategy to grow your business using social media marketing. If you take the time and the money to figure out the latest in social trends, but go to whatever is new next, eventually this causes dead ends. Develop a plan which includes your specific strategies and a reasonable timeline to follow.



Tip Gain exposure by promoting your business through games on Facebook. Creating your own niche-specific game isn’t as hard as it may seem.


Adding different features on your social sites, such as a comments section and a voting/ratings section, will really help you come across as sociable. People are more likely to return to a site where they feel important and active.



Tip When you post a video to Youtube, add a link to your website in the description, and make sure you have Facebook and Twitter buttons next to your videos, and on your channel. This allows you to reach a broader base of customers, and your YouTube users will more than likely pass on your videos to others.


It takes time and research to put together an effective plan for using social media as a marketing tool. You probably will not develop a web of 10,000 followers overnight. Some profiles on the social media sites will go viral quickly, but this should not be expected as it is not the norm. With this in mind, take the long view and build your follower network over time.


Social Media



Tip Have you consumers fill up surveys about their habits when it comes to social networking. If the results show that people are spending several hours a day using social media, you definitely need to have a visible presence for your company.


Ask for help while running your social media campaign. This market is large and many designers and consultants can create a website and social media strategy that works for you. Their services may set you back hundreds or even thousands of dollars, so choose wisely.



Tip Remember that social networking sites are about more that just advertising your product. Information flows both ways on social networks; you can find out a great deal about the people you’re trying to do business with.


Do some research about the company related games on Facebook. It would be easy for you to create a game of your own that is related to your industry or your product. Some of these Facebook games featuring well-known brands have even gone viral. You can have a professional game designer handle all the details, but try to come up with a great gaming idea yourself.



Tip Make sure to note your social networking profiles on your main website. You can easily do this by including share buttons on your web page which lets your consumers share content from you on their own social media pages.


Share updates of influential users of Twitter or try mentioning them in posts by having their usernames placed after the “@” symbol. These people will retweet your post or even write a reply tweet just for you.



Tip Studies have shown that people read more posts during business hours than at any other time during the week. Utilize tools that allow you to write your posts anytime you want to, but they are uploaded and published during hours that you choose, including those when most people are actively online.


For quick turnarounds, configure your company’s Twitter feed to automatically tweet posts from your blog. You can also borrow on the popularity of other Twitter accounts by re-tweeting and commenting on their content regularly. Your readers will thank you for the great links to high quality articles, and your fellow bloggers will really appreciate the extra traffic to their site.


Social Media



Tip Avoid posting too often on Facebook. It has been shown that potential customers may feel overcome and irritated when they are continuously shown company updates throughout the day.


If you become a visible source of reliable and accurate information, your followers will begin to view you as an expert. Social media marketing can be an effective way to increase your customer base. You will soon be using social media to your advantage.


Mathew Rings

CEO & Founder DBL07 Consulting &

Website Design Hawaii,Web Design Columbia SC. A web design company focusing on custom website development, web presence management, SEO Search Engine Optimization and mobile website development

@DBL07Consulting

Columbia SC
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via DBL07 Web Design Columbia SC http://www.dblO7.com/social-media-marketing-strategies-for-small-business/+DBL07Consulting @DBL07Consulting #DBL07 http://www.DBL07.co/ Mathew Rings CEO & Founder DBL07 Consulting & Website Design Hawaii,Web Design Columbia SC. A web design company focusing on custom website development, web presence management, SEO Search Engine Optimization and mobile website development. @DBL07Consulting

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