Wednesday, October 23, 2013

Making It Easy For You To Learn About Email Marketing



Tip Each email should have one message and it should be clear. Do not let your customers get annoyed or bored by your content.


When you would like to do marketing for your business, you are probably wondering what the best technique to use is. Marketing with email has been around for a long time. It is still a smart way to reach customers. If you want to market your business through email, you can make the most of your efforts by making use of the tips found below.



Tip Don’t flood subscribers with emails pleading with them to buy something. Don’t constantly send out emails that urge your subscribers to buy something.


Do not send out unsolicited email messages. Sending emails to people who didn’t request them is called spamming. Recipients will be left scratching their heads, wondering if they actually know you, and they’ll possibly feel suspicious about what you have to offer. This may cause them to simply delete your email, which is just a waste of your time.



Tip Include special promotions only in your email marketing, like coupons or discount codes. This type of email marketing provides readers with value for participation, and it provides them with encouragement to refer their friends.


Every single person on your marketing via email list must request a spot on it, so never add anyone against their will. If you do not do this, you will be accused of sending spam, and it may cause you to lose some customers.



Tip Always get permission before contacting any customer via email. People will generally view unwanted emails as spam and will ignore them or delete them without reading them.


Choose to install a double opt-in feature to make sure that the person signing up for your emails is truly interested. This helps to ensure that the customer is legitimately interested in receiving your emails. It also helps to keep your business emails from being viewed as spam.



Tip Be sure you have good content in your emails and that it isn’t all a marketing pitch. Include articles and information for your subscribers which is not available on your website.


Try not to send out important emails on or around any major holidays. Most people will be busy celebrating and will not check their emails until they go back to work. Certainly there are exceptions to this rule. Emails about special promotions like Black Friday are exceptions to this.



Tip One marketing email per week should be sufficient to maintain communication with your customers. Remember that your readers probably get a lot of emails everyday.


Focusing on email marketing can be a smart decision when you are trying to promote your company. You can build an e-mail marketing campaign of distinction by making use of this article’s advice, and by remaining open to novel refinements you can incorporate into your efforts.


Mathew Rings

CEO & Founder DBL07

Web Design Hawaii,Web Design Columbia SC a web design company focusing on custom website development, web presence management, and mobile website development. @DBL07Consulting


The post Making It Easy For You To Learn About Email Marketing appeared first on DBL07 Web Design Columbia SC.






via DBL07 Web Design Columbia SC http://www.dblO7.com/making-it-easy-for-you-to-learn-about-email-marketing/+DBL07Consulting @DBL07Consulting #DBL07 http://www.DBL07.co/ Mathew Rings CEO & Founder DBL07 Consulting & Website Design Hawaii,Web Design Columbia SC. A web design company focusing on custom website development, web presence management, SEO Search Engine Optimization and mobile website development. @DBL07Consulting

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