Saturday, August 31, 2013

From Like To Love: Using Social Media For Marketing Success



Secrets Tips Give your visitors the ability to retweet on your blog. When you place this on the top of your post, it makes it easy for others to share your blog via Twitter.


As a business owner, it’s important to remember that your target market is most likely on a social media network. This alone should inspire you to investigate using social media as a marketing tool. Find out which social sites your customers are on, and include them in your marketing mix. If not, you are missing out on finding new customers and building relationships.



Secrets Tips If your business has a Twitter presence, engage your followers and other members of the community regularly. At the very least make sure you always thank those that mention your business, and never ignore any questions that your followers send your way.


Many businesses are discovering that Twitter offers many different benefits. If you take the time to study how Twitter works, you can get your business seen by hundreds, if not thousands, of people. Invest the time needed to master everything Twitter, including keywords and hashtags.



Secrets Tips If you have a social media presence, always respond to people when they ask a question or post a comment. It is easy to miss a message or a remark, so each time you sign on to your site, make sure you look for these comments.


If you are maintaining a blog, you need to post frequently and on a predictable schedule. If users know that you’re always putting up new content, they’re more likely to come back. This is illustrated by the subscriptions that are made to newspapers and magazines. Therefore, keep consistency in mind to help drive return visits.



Secrets Tips You have to be patient when trying to build a social media presence. It is not likely that you will wake up tomorrow morning with a few thousand new followers.


If Twitter is one of the components of your social media marketing plan, come up with tweets that are detailed and discuss different things. Create tweets that include how to information about your products and reviews of similar products, too. Your followers will stay interested if they can learn something from your tweets.



Secrets Tips Always add tags to your Twitter posts. Tags allow your updates to show up in feeds of those who are subscribed to a certain group.


Put a Facebook share button at the top of your blog posts. This will allow your blog’s visitors to share this with people on their own friend’s list. This increases exposure significantly with little or no effort on your part; ultimately, this may result in an increase in sales volume.



Secrets Tips You may notice that commercial pages on social media sites often feature ads with visually striking and even altered pictures. This makes a lot of sense, as a visitor is more likely to wonder what is up with the ad and click it.


Invite everyone you can think of to your social media site. They may not be interested themselves, but they could be links to other potential clients and customers. It also helps to make people aware that your business exists.



Secrets Tips Do not be discouraged if the results you are looking for do not come overnight. The idea should be to develop a base and then to grow followers based on your initial niche.


It takes a great deal of patience to build a successful network in social media marketing. It is not likely that you will develop a long list of followers quickly. You may hear stories of a couple of companies that got huge in a short period of time, but this is not the norm. Practice patience, knowing that you will find your users in time.



Secrets Tips Don’t stick with only one social media website. Most of them are free, so it’s easy to use quite a few of them.


When posting videos to YouTube make sure there is a link to click on that takes the viewer to your site. Set the link up where it describes your video, and also have a Twitter and Facebook button near your videos on your channel. If YouTube users decide to follow your pages on social media sites, it increases the likelihood that your videos will be shared.



Secrets Tips Do your research on the market you wish to target through social media when you are looking for information relating to your current or future products. A lot of your followers will like giving their opinions and ideas while making sure their voices are heard.


If you choose to market yourself or your business via a social media network, make sure that your ads are placed in areas that will be widely noticed. Placing your ad in a highly noticeable spot on the page will increase the chances that people will click on your ad and visit your business, thus increasing your sales.



Secrets Tips Making a brand for yourself or your company is paramount in social media. Set your avatar to your company’s logo, or use it in the background of your profile on social media sites.


You can promote your products by organizing chat sessions where you answer your customers’ questions. This method allows clients to get their burning questions answered, and gives them the best information about your products and business. You can also personalize your business more effectively by doing these sessions.



Secrets Tips You will establish a great impression with your social media marketing if you spend time interviewing important experts from your niche. Make videos of these interviews and present them on YouTube.


Do your research on the market you wish to target through social media when you are looking for information relating to your current or future products. A lot of your customers will be flattered that you asked for their opinion. Your followers may be able to give you valuable insight into what products and services best fill their needs. Best of all, all this market research comes at no cost to you.


Social Media



Secrets Tips When working with social media to promote your business, it’s a great idea to offer some purchasing incentives, but you don’t want to seem overly pushy. Consumers are turned off by pushy or forceful sales tactics.


You can draw much more attention to your business, nowadays, by taking advantage of social media marketing. If people start to share comments and review about your business on social media sites, this can be of great benefit to you. If you want to engage your customers with social media, you must create incentives for them to do so. Some of the most popular offerings include contests, trivia questions and sales promotions.



Secrets Tips If anyone decides to follow your business Twitter account, return the favor. Failing to follow your followers will not impress them or make you look more professional – not in any good way, at least.


It should now be obvious, social media is an essential marketing tool for any business. You can talk with your customers and find new ones as well as show everybody what your business is about. Try some of these social media sites to see how they can help your business.


Mathew Rings

CEO & Founder DBL07 Consulting &

Website Design Hawaii,Web Design Columbia SC. A web design company focusing on custom website development, web presence management, SEO Search Engine Optimization and mobile website development

@DBL07Consulting

Columbia SC


The post From Like To Love: Using Social Media For Marketing Success appeared first on DBL07 Web Design Columbia SC.






via DBL07 Web Design Columbia SC http://www.dblO7.com/from-like-to-love-using-social-media-for-marketing-success/+DBL07Consulting @DBL07Consulting #DBL07 http://www.DBL07.co/ Mathew Rings CEO & Founder DBL07 Consulting & Website Design Hawaii,Web Design Columbia SC. A web design company focusing on custom website development, web presence management, SEO Search Engine Optimization and mobile website development. @DBL07Consulting

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